- Lisa McLachlan

Helping brands and businesses achieve higher profile and product awareness by creating engaging content and copy that works.

If you’re a business or brand looking for help with some content creation, blogs and/or copywriting, then I’d love to chat.

For any independent business, SME, or solo entrepreneur, content creation, blog writing and effective copywriting are now essential parts of any marketing effort. They’re a fantastic way of building both brand awareness and customer loyalty to help grow your business.

Content creation: writing blogs is one of the best ways of providing value added to your customers and increasing your web presence. Google and other search engines love new content, so publishing monthly or fortnightly SEO-friendly blogs with appropriate keywords means your site will rank higher in their search results. Making you easier to find when potential customers are searching for how you can help them.

A monthly or bi-monthly newsletter is also a great way of increasing awareness of your products or services. And of sharing all your good news with your customers.

But regularly creating unique content, sourcing pictures, designing graphics, and scheduling posts is time-consuming. And can take you away from actually running your business, which is what you do best. If you’re finding you don’t have enough time to achieve everything you need to do, then as a Content Creator, Blogger, Copywriter, I can help.

How can I help you?

As a content creator, blogger, and copywriter I can:

write engaging SEO-friendly blogs for your website that you can repurpose again and again
source royalty-free library images and/or create new graphics using Canva
create quality useful copy and content for campaigns, products, websites
advise how and where to repurpose your blogs and campaigns to maximise their effectiveness and engagement
devise an ongoing content plan, leaving you free to get on with what you do best, your business.

As a blogger and influencer on my own lifestyle blog, Lisa’s Notebook, I can:

write unique sponsored content, product reviews, or host a guest post for your company provided it’s in line with my blog
share your company, product or services across my social media channels (9,200+)
media kit available on request.

Whether you’re a new business or an established company, I have three Bronze, Silver and Gold monthly packages that can be tailored to suit your needs. Alternatively, I can create a bespoke plan if that would work better for you.

testimonials

Testimonials

Blog

Lisa’s Notebook is my lifestyle blog where I write on all kinds of topics including: beauty, books, events, family, food & drink, home, gardening, lifestyle, style, travel, wellness, and work. Some of the brands I’ve worked with include:

WHISKAS – L’OCCITANE – PANASONIC – ELEGANT TOUCH – KEROMASK – MUD & BLOOM – RIVER ISLAND – PHOTOWALL – WISHTREND – PETPLAN – VIKING – HOME BARGAINS – TEMPUR UK – CANCER CARE PARCEL – UK SWIMWEAR – SUN LIFE – HEALTH LABS – REN SKINCARE – MOVAVI – BAR + BLOCK – BAKERDAYS – FLYMO – LIVING DNA

You can visit my blog here.

About me

I’m a flexible all-rounder with over 20 years in-house and agency experience in marketing and public relations, including nearly 11 years as Digital Manager for an education marketing agency. Other areas I’ve enjoyed working in: digital and IT management, account and project management, quality management, people management, and administration.

I’ve worked with a wide range of clients and industries including: Tideway, Disney, Rio Tinto, Manchester Airport Group, the TUC, PDSA, National Marine Aquarium, and the Food Standards Agency. Now, I’m a freelance content creator, blogger, copywriter and also run my own blog and social media channels.

Why am I good at what I do? I love my job and I walk the walk. By having my own lifestyle blog, I’m used to writing on all sorts of topics. So I’ve been able to translate those skills into writing business blogs for my clients.

Plus, I’m naturally curious (or nosy, as my husband puts it) so if I don’t know about something I will make it my business to find out the salient facts before turning them into relevant and engaging copy.

Contact me

Do you need some help with content creation, blog writing or copywriting? Please drop me a message via my email or contact form if you’d like to chat or see some examples of my work.